Tag - personal brand

Physicians: Develop Your Personal Brand

September 4th, 2015 Whether you are part of group, employed by a hospital or clinic, or running your own practice, there’s one important thing to remember: you are your own doctor. If you want to help yourself stand out to patients or potential employers, it’s important to think about your personal brand — who you are, how you do your job, and what experience you bring to the table.

Freud's Insights on Your Personal Brand and Your Interview - Part 2

May 10th, 2012 Although everyone needs some luck, interview preparation is the key to making you shine. Check out this post for tips on making a great impression in your interview.

Freud's Insights on Your Personal Brand and Your Interview - Part I

April 26th, 2012 Interviews are like dating. Quite often, dating starts with an exchange of emails or telephone calls. The goal is to find out if there are enough significant common interests and attractions between the two parties for a personal meeting to take place. A first job interview with a new prospective employer, often a telephone interview, is similar.

Freud's Insights on Your Personal Brand and Crafting Your CV

April 13th, 2012 Have you ever had a conversation with a person whose body language or tone motivated you to question the sincerity of their words? This is how I feel when physicians tell me they are organized, but their CVs are hard to navigate.

Freud's Insights on the Powers of 'Why' and 'Because'

March 8th, 2012 In every interview, I ask, "If the CEO of the hospital is comparing your CV to another surgeon's CV which looks very similar to yours, what are two or three things that you are proud of or do really well that I should tell the CEO to differentiate you from the competition?" Ask yourself that question right now. How would you answer it?