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Using Twitter to Stay Informed - Patient Satisfaction vs. Patient-Centered Care

July 9th, 2012 As a marketer, focusing on customer satisfaction is paramount to my work, as it is a key ingredient in building and maintaining brand credibility. A consumer's satisfaction is an important part of any transaction with a corporation.

Using Twitter to Stay Informed - Healthcare Reform Update

June 21st, 2012 A couple of months ago I highlighted the key elements and milestones of healthcare reform legislation. One of those milestones - happening now - is the Supreme Court's decision on whether or not this series of proposed laws are constitutional...

Using Twitter to Stay Informed - Putting Patients First

May 31st, 2012 With employee engagement top of mind, I came across a tweet from Health Leaders Media (@HealthLeaders) and I was intrigued to read how the putting people first philosophy - that I've seen be so successful at CompHealth - is being applied in clinical settings...

Using Twitter to Stay Informed - Dr. Physician, MD, MBA

May 9th, 2012 American Medical News (@amednews) recently reported on the increased trend in medical students pursuing dual advanced degrees such as MD/MBA, MD/JD, MD/PhD and MD/MPH. The author, Carolyne Krupa discusses a changing environment in which students are more aware than ever of the lack of business, legal and health policy education they receive in their technical training as physicians...

Using Twitter to Stay Informed - Digital Doctors Part 2

April 26th, 2012 "A pragmatic approach". As a self-proclaimed techie geek, I am always fascinated by the exploration of using the latest and greatest technology for quality-of-life improvement. My last blog on the use of healthcare apps introduced a concept that could help enhance doctor/patient relationships. This morning, I ran across this tweet from KevinMD...

Using Twitter to Stay Informed-Digital Doctors - Part 1

April 5th, 2012 Beep. Tweet. Ring. Pin. Buzz. We all are familiar with the sounds of a digital life. Being plugged in allows us to take full advantage of the efficiency and ease that technology affords us. However, when it comes to our health, can technology fit into the care model? Via a tweet I came across this week, I found an interesting guest blog post on KevinMD that discusses one way for patients and their providers to connect between office visits and enhance the doctor/patient relationship.

Using Twitter to Stay Informed on All Things Healthcare: Physician Shortage and Locum Tenens

February 24th, 2012 After my last post on healthcare reform legislation, a new tweet in response to a Washington Post blog entry got me thinking about the impending physician shortage and the compounded effect that millions more insured Americans will have on the amount of primary care physicians in this country. How, in the search for solutions, have we not taken a hard look at the practice and utilization of locum tenens physicians?

Using Twitter to Stay Informed on All Things Healthcare - Healthcare Reform 101

February 22nd, 2012 I typically cringe when I read anything describing a bit on healthcare reform as "great", but as it turns out, this article linked from a tweet by Becker's Hospital Review is, in fact, a great overview of the legislative changes in healthcare that began in 2010. For a quick summary, I've compiled some key highlights...

Using Twitter to Stay informed on All Things Healthcare

February 19th, 2012 Facebook, LinkedIn, YouTube, Foursquare, Pinterest, Twitter. The list goes on and on... Then add the hundreds of thousands of apps available to your smartphones and tablets and what you have is utter confusion on where and how to compartmentalize and categorize information consumption. I'll put some context on how you can use Twitter to stay abreast of the hot healthcare topics out there...

Using Twitter to Stay Informed - Physician Employment Strategies

February 13th, 2012 Since my last two posts were focused on healthcare reform and on the use of locum tenens as a solution in helping to ease the ever growing physician shortage, I was curious to read how physician employment strategies are viewed by hospital executives in light of healthcare reform. The article this tweet links to addresses two popular strategies utilized by hospital executives to ensure the long-term viability of their facilities...